WHO WILL BENEFIT FROM AI DAY

GENEFA MURPHY

Chief Marketing Officer at Udemy

Genefa Murphy has served as Udemy’s Chief Marketing Officer since July 2023.

Prior to joining Udemy, Genefa most recently served as Chief Marketing Officer at Five9, helping the company to expand its market share and reach into international markets.

Prior to Five9, she served in senior marketing roles, including Chief Marketing Officer at Micro Focus, a multi-billion-dollar software company, now part of OpenText and Hewlett Packard Enterprise where she spent 10 years in numerous consulting, product, marketing and go-to-market positions.

LARA DA GAMA

Data-Driven Marketing Leader

With over 20 years as a Digital Marketing Director, Lara da Gama is recognized for her expertise in crafting strategies that drive growth and enhance customer engagement in both B2B and B2C markets. Her career includes multinational and international roles across IT, FMCG, Telecom, Pharmaceutical, Hospitality & Tourism, and Customer Experience sectors, providing a comprehensive 360° perspective.

Skilled in SEO, SEM, PPC, and marketing automation, she combines technical proficiency with strong team leadership and cross-functional collaboration. Her achievements include a 245% return on ad spend and substantial traffic growth for Dom Pedro Hotels, as well as a 317% increase in lead generation and a 48% reduction in hiring costs at Foundever.

ANTON VORONIUK

CEO at AiMe Academy

Anton Voroniuk is a pioneering figure in digital marketing and AI-driven education, with a career spanning over 17 years. As a Google Academy Trainer and GenAI enthusiast, Anton has transformed the learning journey of over 700,000 students globally.

His foundational expertise is rooted in a master’s degree focused on search engine algorithms, machine learning, and AI. In 2017, Anton became a Premier Partner with Google and Facebook, positioning himself at the cutting edge of AI innovation in marketing.

This vision led him to establish AiMe Academy, a leading institution dedicated to equipping professionals with the tools and knowledge to excel in AI.

HELENA ZHANG

Head of Growth, OpenArt AI

Driven by her conviction that AI will fundamentally reshape our future, Helena transitioned from investing to pursuing her own vision of creative AI at OpenArt.

OpenArt is a pioneer in the creative AI space on a mission to empower millions to tell impactful stories through image models.

In just two years, OpenArt has grown to 4 million active users, establishing itself as a pioneer in the creative AI space. Armed with unique insights from the thriving OpenArt community, Helena recently launched a YouTube channel that has quickly become a leading voice in the image generation space.

KOSTIANTYN SOIKA

Product Manager at SendPulse

Kostiantyn's career in IT began in 2014 as a technical support agent, later transitioning into project management. His first major accomplishment was building an SMS-mailing service from the ground up, marking his entry into SMS marketing.

Currently, Kostiantyn oversees three key projects at SendPulse: SMS/Viber messaging, Interactive Pop-ups, and Mobile Apps.

Known for his leadership and strategic planning abilities, Kostiantyn consistently delivers results by enhancing marketing and communication channels.

WHY BE PART OF THIS

4+ hours of interactive, live talks

6 experienced, practicing experts in marketing, product management, business growth and AI

6 practical topics with examples and real-life case studies

Q&A session at the end of each talk

Bonuses for participants from the speakers and organizers

Certificates of attendance for all who join

CONFERENCE PROGRAM

09:00 AM PT

START OF LIVE

09:10 AM — 09:50 AM

AI AND THE MODERN MARKETER: REDEFINING ROLES AND STRATEGIES

GENEFA MURPHY, Chief Marketing Officer at Udemy

09:55 AM — 10:35 AM

HOW TO SAVE 15.5 HOURS OF MARKETING WORK EVERY WEEK USING AI

ANTON VORONIUK, CEO at AiMe Academy

10:40 AM — 11:20 AM

CREATING COMPELLING INTERACTIONS: USING POPUPS TO CONNECT & CONVERT

KOSTIANTYN SOIKA, Product Manager at SendPulse

11:25 AM — 12:05 PM

USING AI TO DRIVE SMARTER MARKETING DECISIONS: INSIGHTS ACROSS INDUSTRIES

LARA DA GAMA, Data-Driven Marketing Leader

12:10 PM — 12:50 PM

MASTERING AI FOR BRAND IDENTITY: HOW TO MAKE IT TRULY YOURS

HELENA ZHANG, Head of Growth, OpenArt AI

12:55 PM

CONCLUSION

Certificate

All attendees of the online conference will receive a certificate of attendance from SendPulse Academy

Certificate

All attendees of the online conference will receive a certificate of attendance from SendPulse Academy

EVENT ORGANIZERS

In a groundbreaking collaboration, AiMe Academy, and SendPulse unite to present the free online AI Marketing Day 2024 conference. Our goal is to offer professionals and enthusiasts a platform to gain insights, connect with industry leaders, and chart a course for success in the future of marketing.

SendPulse is your all-in-one automation platform, specializing in email, SMS, and chatbot marketing. With a toolkit encompassing everything from landing pages to CRM, SendPulse is at the forefront of innovative marketing solutions.

AiMe Academy is the ultimate launchpad for mastering AI in record time. AiMe delivers cutting-edge, practical courses designed to elevate your career in just 1 month. With over 700,000 students transformed, AiMe’s programs are led by seasoned Google Academy Trainers, bringing 17+ years of digital marketing and AI expertise directly to you.

Gain the skills to outshine 93% of your competitors, automate tasks, and drive real results fast. At AiMe, you don’t just learn AI—you become a leader in your field, equipped to thrive and succeed in the AI-powered future.

Any questions left?

Just ask!

events@sendpulse.com